AI marketing automation that compounds everything else you’re doing
This is our signature service. It is the reason we can offer everything else at honest prices — because AI handles the heavy lifting on content, reporting and lead response.
Most South African businesses are still marketing the way they did in 2018 — manually. Someone writes a post, someone else replies to a WhatsApp lead, someone else builds a monthly report from four different dashboards, and nobody has time to think about whether ChatGPT even mentions the business when a customer asks. That is where AI marketing automation earns its keep.
What’s included in the AI Marketing Automation service
- AI content engine — a research-led content pipeline that produces on-brand blog posts, landing pages and social copy at a cadence a human team simply cannot match on its own
- WhatsApp lead auto-response — an intelligent responder that answers common lead questions, books consultations, and hands off to a human when it needs to
- Automated reporting — Search Console, Google Analytics, Google Business Profile, ad platforms and social all pulled into a single monthly report
- AI search visibility (GEO) — Generative Engine Optimisation — the work required to get your brand cited in ChatGPT, Perplexity, Google AI Overviews and other AI answers
- Prompt and content libraries — reusable, brand-approved templates for your team
- AI governance guidance — clear guardrails on what the automation should and should not do
How the engagement runs
- Setup phase (4–6 weeks). We map your workflows, install the automations, train the content engine on your brand voice, integrate WhatsApp and reporting, and set up the GEO baseline.
- First 30 days live. The automation runs alongside your team while we calibrate. You approve everything before it goes public.
- Month 2 onward — compound. Content ships on schedule, leads get answered instantly, reports arrive automatically, and your AI search visibility starts to build.
- Ongoing refinement. We monitor what is working, retrain the models where needed, and add new automations as your business grows.
Pricing
Standalone: Setup R5,000–R10,000 (once-off). Monthly R2,500–R5,000 (depends on content volume and automation scope).
Growth (R20,000/pm) includes AI Marketing Automation (lite) — WhatsApp lead auto-response and automated monthly reporting.
Scale (R30,000/pm) includes the full stack — content engine, WhatsApp auto-response, automated reporting and AI search visibility (GEO).
First month free on Growth and Scale. Full pricing lives on the homepage.
Who this is for
- Service businesses drowning in manual admin — lead replies, monthly reports, social scheduling, content production
- Brands that want to appear in ChatGPT and Perplexity answers, not just Google
- Owners tired of paying for content that never ships because the calendar keeps slipping
- Businesses already running SEO or ads who want to squeeze more out of the same investment
Who this is not for
- Businesses looking for a magic "AI does everything" button — this is a system, not a shortcut
- Brands unwilling to give input on tone, positioning and approvals in the first month
- Sole traders with fewer than two or three leads a week — the ROI is not there yet
Why BurnesSEO
We are not a tech consultancy pretending to do marketing, and we are not a marketing agency pretending to understand AI. We are a specialist studio that runs these automations in our own business every day — the reason our small team in Meyerton can serve clients across Gauteng and beyond is exactly this stack. See how we work →
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Ready to see what this looks like in your business?
Book a free discovery audit or message us on WhatsApp — we’ll map your current workflows and show you honestly where AI can save the most hours.